Sunday, February 3, 2013
We have all become a consumer driven society and everyone loves to shop on line, offline whatever. Ours and the young generation – defies prediction, as we hit the supermarkets and malls running. An empathetic consumerist society elbowing and kicking the old generation down the escalator on the way to buy the latest I – Phone or play station. Gangs of well heeled adolescents roam the markets with add on platinum credit cards, pampered as they did not go through the hardships of a recession hit economy like their parents. A generation obsessed with gadgets, gizmos, computer games and branded clothes. A generation, with a total vacuity of altruistic instincts. I have a I -pad, but not a Mini, those are cool! exclaimed without a twinge of guilt. They are wholly unaware of any duality of self or the misery of others, perhaps with age comes progressive individuation and maturity. There is no cause for despair, every age passes away in time and this late modernity is only an epoch. This delectable nihilism, the delicious diversions of consumption and expenditure, what the heck whip out your paychecks and set them on fire, there is still a spasm left in consumerism. Beyond a certain point, for a culture or an individual, lies only one drearily predictable terminus, which involves the ego’s traumatic emergence from the original state of blissful plenitude into the winnowing drama of depression. Victims of unseen but vigilant adversaries trapped by an illusory existence Finally cosmic despair till serenity is achieved through final detachment from the material world and realizes the certitudes of the reality of a spiritual home, beyond the glitzy lights of malls.